Check out Mia for Fitness Studios

An intro-offer enquiry comes in after your last class of the night, and by morning she's booked a class pack somewhere else. Mia is more than an AI receptionist for fitness studios. She's your AI Conversion Agent™, and she calls every lead back in 60 seconds, qualifies them and books their first class while you focus on your community.

Hear Mia in action

Check out Mia

Tell us about your studio and we'll call you back within one business day.

Every intro enquiry you miss
becomes someone else's regular.

Someone spots your intro offer at 8pm after their day winds down, or calls between classes when you're teaching, not answering the phone. By the time anyone follows up, they've booked an intro class at the studio down the road.

47hrs
Average time a studio takes to follow up on a new intro enquiry
78%
Of intro enquiries join whichever studio replies first
21x
More likely to convert to a class pack or membership when contacted within 5 minutes instead of 30

Mia calls back in under 60 seconds. Every intro enquiry. Every time.

How it works for fitness studios.

01

An intro enquiry comes in

From your website, Instagram, or a walk-in enquiry after class, every lead lands with Mia the second it comes in.

02

Mia calls and finds their fit

She calls back in under 60 seconds and asks what your front desk would: goals, experience and which class suits them, with the same community warmth.

03

It's booked into your class calendar

Their first class goes straight into your booking software, with a reminder text so intro spots actually get used.

Every empty intro spot is a member you never got to meet.

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The system behind Mia

LabHQ by Growth Lab Co is the complete client system behind Mia: CRM, pipeline, automated SMS and email follow-up, no-show reminders, review requests and Australian compliance built in. Built from one ten-minute conversation. Live the same week.

Fitness studios: common questions

Will callers know Mia is an AI?
Yes. Unlike a silent AI receptionist, Mia tells every caller she's an AI, every time. It's built into every call, not an opt-in.
What does it cost?
The Foundation Offer is $1,995 setup plus $497 a month plus GST. That covers Mia, your CRM, follow-up and booking system.
Can Mia book intro classes and class packs?
Yes. Mia books straight into your class calendar and sends a reminder text, so more intro spots actually convert.
Will this feel on-brand for a boutique studio?
Yes. Mia is configured to your studio's tone and offers in one ten-minute conversation, so she sounds like part of your community, not a call centre.
What happens when someone wants to talk to a real person?
Mia hands off to you or your team immediately, any time a caller asks for a human or she can't help.

Hear what Mia sounds like for your studio.

No lock-in, live in under a week, and every call disclosed as AI from the first second.

Hear Mia in action

Also serving: Gyms · Coaches · Allied Health